The Client
Atlanta couples and relationship counselor Amy Howard wanted an improved presence on the web. Her counseling practice was doing well, but she wanted more site visitor and a bigger funnel of potential clients.
The Challenge
Amy’s website was out-of-date and needed a refresh. DecemberPress chose to focus on a more visitor-interactive experience to drive click-through-rates and higher SERPs (search engine results page) rankings.
The Solution
Prominent calls-to-action can deliver a more interactive visitor experience with small bursts of information and actionable buttons that beg guests to drill deeper. An offer of a free 10-minute phone consultation couldn’t hurt, either.
Features
- Prominent calls-to-action
- Brightly colored buttons peppered throughout the website urge the visitor to click through
- SSL Site Security
- Every element on the page is encrypted to protect the visitor
- Full-Width Design
- The website fills the entire screen on any device
- Search Engine Optimization
- Under the hood, the site is loaded with SEO features that, combined with a new content strategy, will drive inbound traffic and valuable backlinks.
